FUNDA · CONTENT PLATFORM
Funda
The architecture of Funda's new content management platform on Contentful: content models, CMS structure and publishing workflows, and the migration of the main content website.
COVER · SCREENSHOT OR PHOTO · 1080 × 480
01 — THE BRIEF
Funda is an organisation of brokers presenting Dutch real estate online. funda.nl draws around 68 million visits a month, which makes it one of the busiest property sites in the Netherlands, and its main content website was to move to a new content management platform.
I was brought in as a Contentful specialist, alongside my work at GreenIsland, to define that platform’s architecture: the content models, the CMS structure and the publishing workflows. Then to lead the migration of the main content website onto Contentful.
02 — WHAT WAS BUILT
Content models
The Contentful content models for Funda's content website: the types, fields and relationships the new platform is built on.
CMS structure and workflows
How the CMS is organised and how content moves from draft to published: the structure and the publishing workflows of the new platform.
Migration
The migration of the main content website to Contentful, which I led.
03 — HOW
Discovery
Started from the existing content website and what Funda needed from a new content management platform.
Content models
Designed the content models of the new platform.
Structure and workflows
Designed the CMS structure and the publishing workflows.
Migration
Led the migration of the main content website to Contentful.
Handover
Ended the advisory engagement in June 2024, leaving the architecture, the content models and the workflows with Funda.
04 — OUTCOME
68M
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CMS